Campaign Advantage Internet Services  
Internet tools for advocacy
Campaign Advantage is the Online Campaigns Division of Nash Interactive, Inc. We have over nineteen years of experience providing websites, communications services, and fundraising tools to a broad range of government, corporate, and non-profit clients. Our campaign websites and online campaigning publications have received top national recognition and awards, and several have been archived by the Library of Congress as examples of best practices in online campaigning. more about our websites
We also have given training seminars in Spanish and English in Europe, Canada, and all over the United States. Our lectures on online advocacy, political campaigning, and the best use of online technology have been heard on many campuses and in many corporate, governmental, political and non-profit arenas.
If you would like advice about your website or online advocacy, or would like to schedule a lecture or training session on any topic related to improving your effectiveness online, please contact us at 301-263-9302 or public[AT]nashinteractive.com.
 
What we can do for you

Campaign Advantage provides websites, fundraising, and strategic Internet communication tools for candidates and causes. Our services include an integrated website, content management, fundraising, and database system, with the ability to send newsletters, fundraise, recruit volunteers, and keep website content fresh without the assistance of professional coders.

For less than the cost of one direct mail piece, we develop personalized strategic websites that bring in volunteers, voters, and donors throughout your entire campaign. If you are in a contested race, the votes, volunteers, and dollars you raise online may well be the margin of victory. Our services include:

Campaign Advantage is a leader in the field of online political fundraising. Our award-winning book, Winning Campaigns Online, is widely used by campaigns, party officials, and on college campuses, and our fundraising techniques have been excerpted in Campaigns & Elections magazine and other national publications.

 
Online Advocacy News
Supporting Food Webinars and Downloadable Reports

Healthcare clinicians play a vital role in educating their patients, community and institutions. Clinicians are recognized as trusted experts on health-related issues, not only in the clinic, but in society as well. Well-informed and prepared clinicians can dramatically influence and educate others.

To reach those clinicians, Campaign Advantage client Healthcare Without Harm is using its Campaign Advantage website, which is coded in Portuguese, Spanish and English for audiences on five continents. HCWH webinars and downloadable technical reports prepared by groups such as the Health Care Research Collaborative help local healthcare activists make the case for healthier and more environmentally sustainable practices in healthcare facilities.

For more information about our award-winning Campaign Advantage websites, wikis, webinars, online campaign training, and lecture bureau, please contact Campaign Advantage President Emi Ireland at 301-263-9302.

Support for Public Broadcasting in Mississippi

We built a website for the Foundation for Public Broadcasting in Mississippi that accepts donations and points out newsworthy developments in programming. But look closely and you will see something more. Websites should both persuade and provide fulfillment of pledges.

Look at the images on top of each page of the website. They are a reminder of the rich natural beauty of the Magnolia State, and a source of pride for a state that has been hit by hurricanes as well as the economic woes that have touched every corner of our nation. Persuading you to visit Mississippi and persuading Mississippians to support their own public broadcasting outlet are two ways our Campaign Advantage website has done more than just provide a place to support "Car Talk," "Morning Edition," and the NPR shows heard at Mississippi Public Broadcasting.

For more information about our award-winning Campaign Advantage websites, wikis, webinars, online campaign training, and lecture bureau, please contact Campaign Advantage President Emi Ireland at 301-263-9302.

Helping Techlaw Reach Global Audiences

TechLaw Group, Inc. was formed in 1986 by five large U.S. law firms. Their mission was unique to the rapidly evolving practice of technology law: share best practices, provide a mechanism for referrals when it was mutually advantageous to do so, and build membership carefully so as to preserve a small group of non-competitive firms so that lasting and productive relationships can take root. From there, the organization has grown to include 18 law firms with thousands of lawyers and offices in more than 31 countries.

When Techlaw needed a firm with global reach and the expertise to work with clients who speak many languages and operate on five continents, their choice was Campaign Advantage. We delivered a website that presents the group as technologically sophisticated but not stodgy. This is accomplished with a simple Flash presentation and a rotating series of photos that represent fields of technology and cities in which the firms operate. A library of legal documents shows their expertise, and a search tool allows visitors to find appropriate legal representation quickly and easily.

We are honored to be working with the 18 Techlaw firms," said Campaign Advantage President Emi Ireland. "We also enjoyed working on the second phase of the project, where we built an intranet that allows the firms to interact and share information."

For more information about our award-winning Campaign Advantage websites, wikis, online campaign training, and lecture bureau, please contact Campaign Advantage President Emi Ireland at 301-263-9302.

Using EBay Auctions to Help Public Broadcasting in Mississippi

The weak economy has underscored the importance of National Public Radio and Public Television stations around the nation, which provide high quality entertainment and news programming at a fraction of the cost of commercial outlets. To help Mississippi Public Broadcasting (MPB) fundraise and make their subscriber operations more effective, Campaign Advantage was hired to build a new website for the Foundation for Public Broadcasting in Mississippi, the fundraising arm of MPB.

To supplement funds at MPB, the first Ultimate Southern Experience was held to auction off tickets to a New Orleans Saints football game, a jazz brunch in New Orleans, and first class hotel accommodations after the game. The auction went well, with a win-win-win situation. A lucky bidder won the package. The hotel, jazz club and football team got some publicity. And, most importantly, MPB got extra funds to help keep public radio and television alive in the Magnolia State.

"We are honored to be working with the Foundation for Public Broadcasting in Mississippi," said Campaign Advantage President Emi Ireland. "This beautiful state deserves a website that will showcase its many natural and cultural assets, and the auction was just one way we hope to keep money flowing into the station."

Expanding Our Toolkit

Ten years ago, Campaign Advantage staff created our own databases, email blasting tools, and tools for relationship management and donation processing. In our book Winning Campaigns Online, we were leery of third party processing tools because they were so unreliable.

Today, we are able to give our clients a lot more value for their dollars by using reliable third party vendor tools such as Democracy in Action's relationship management and donation processing interface, SALSA, or the Constant Contact email blasting tool. Whether our clients need open source or proprietary Microsoft solutions, we are open to whatever combination of tools gets the job done most efficiently and effectively.

Cross-Platform Synergy Helps Mississippi

Nash Interactive client Mississippi Public Broadcasting is supporting the state's arts community, promoting literacy and education efforts, and providing valuable public safety functions when storms hit the Gulf Coast. Recently, a special was featured that focused on the BP oil spill in the Gulf.

To maximize outreach on this important issue, including links to the SpillScience.com website that educates the public about the science surrounding the oil spill, Nash Interactive made sure to include prominent links between the website and the MPB facebook page.

For more information about our award-winning Nash Interactive websites, wikis, webinars, online campaign training, and lecture bureau, please contact Nash Interactive President Emi Ireland at 301-263-9302.


 Pollie Award First Place
Award-winning Sites

Site of the Day

 Pollie Award First Place

Since 2000, many of our websites have won major awards. Several have been named "Site of the Day" by Politics1.com, and several have been chosen as "historic" sites by the Library of Congress and archived for posterity in the LOC's permanent online archive (including one in the 2008 campaign cycle). Our blog ads have been cited for excellence, and we were honored to receive a First Place "Pollie" award from the American Association of Political Consultants for the Best Public Affairs Website.

 Winning Campaigns Online
Excellence Award

Society for Technical Communication

Winning Campaigns Online garners praise from candidates, consultants, and critics. Find out why—read a free excerpt online.  more

Press Control Shift
Politics and New Media Course

Campaign Advantage President Emilienne Ireland has taught "Politics and New Media" at the George Washington University Graduate School of Political Management. Her efforts were featured on the Home page of the PoliticsOnline website.

Top Five Award

Campaigns & Elections magazine

 Top 5 Award

Two of our sites made the C&E list of  "Top Five" issues-oriented candidate sites in the nation!  more

 Pollie Award First Place
Pollie Award: First Place

Best Congressional Website

 Pollie Award First Place

Campaign Advantage wins First Place Pollie Award for the campaign website of Colorado State Senate President Stan Matsunaka's campaign in the 4th Congressional District.

 Pollie Award First Place
Pollie Award: First Place

Best State Legislative Website

 Pollie Award First Place

For campaign websites at the state legislative level, Campaign Advantage also takes the top prize. Sam Page, of Missouri's 82nd District, won a hotly contested race by less than 700 votes. His victory was one of only two Democratic pick-ups in the Missouri House that year.

 Rising Star Award Winner  
Rising Star Award

Campaigns & Elections magazine

Campaign Advantage President Emilienne Ireland named a "Rising Star of American Politics" by Campaigns & Elections magazine.

 Politics1.com
Editor's Choice

Ron Gunzburger, Politics1.com

Winning Campaigns Online selected as Book of the Month at the acclaimed Politics1.com
  public(AT)nashinteractive.com | Tel: 301-263-9302 | Fax: 301-263-9303
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